Boost the average check, grow your sales!

Worldwide, businesses successfully use the following 5 methods to increase their average check (average order value):

Cross-sell — selling complementary items

Offer the customer other small, useful items that match and complement the main product they have chosen.

For example, when a buyer purchases a new phone, they are also offered a nice case and a protective screen glass.

Upsell — offering a better or larger alternative

Show the customer a higher quality and more beneficial option that is slightly more expensive than what they initially selected. Explain why paying more is to their advantage.

For example, a customer wants to buy a small carton of juice. You explain to them: “The small one is 10,000 UZS, but the one with double the volume is only 15,000 UZS. If you take the larger one, you will save a lot of money and it will be enough for the whole family.”

Bundles — "All-in-one" packages

Sell matching products together in a single beautiful box or set. People love ready-made and more affordable bundles.

Set a combined price for the bundle that is cheaper than buying each item individually.

For example: shampoo, hair balm, and shower gel. If selling them separately costs a total of 60,000 UZS, tie them with a nice ribbon and sell them as a “Beauty Bundle — 50,000 UZS.”

Discount for a large purchase

If a customer spends more than a certain amount, give them a discount on the total price. This encourages people to intentionally pick up more items.

For example, post an announcement: “Spend over 200,000 UZS and get a 5% discount on your total bill!”

A customer coming to the cash register with 170,000 UZS worth of items will add another 30,000 UZS worth of goods just because they want to qualify for the discount.

Free shipping or a gift threshold

We all love free things and gifts. Therefore, offer a free service or an extra gift when the purchase exceeds a specific amount.

For example: “If you buy over 300,000 UZS, delivery to your home is free!” or offer another product as a free gift.

If a customer's selected products total 250,000 UZS, they would rather buy another useful product with that money instead of wasting it on a delivery fee.